Facebook Ads

From Zero To Hero

Creation, Management and Optimization of Facebook Ad Campaigns


With billions of users per day, Facebook is the most popular social network in the world. Therefore, the placement of Facebook ads is essential for companies. As an advertiser, you benefit from directly address your ideal target group through targeted advertisements without generating wastage. The entire spectrum can be covered via Facebook, from increasing reach through interactions on Facebook to generating leads and purchases.

  • Reach: Facebook is the most visited website in the world alongside Google and YouTube and has 2.41 billion active users per month. Thanks to “targeting” and “ad placements”, the platform enables you to reach your target group anywhere.
  • Campaign Goal Reach campaigns, brand awareness campaigns, and conversion campaigns allow users to pursue your intended goal, like making a purchase. On Facebook, every goal can be achieved and optimized.
  • Algorithm With the help of Facebook Pixel, detailed data analysis is more efficient than on any other social media platform. The insight enables precise conclusions to be drawn about the performance of the campaign.

Why us:

Our wealth of data and experience proves that we are able to set up, optimize, and manage, successful Facebook advertising campaigns for small businesses, start-ups and global brands. Backing up our experience and knowledge, we are a Facebook Marketing Partner and are Blueprint-verified, which is Facebook’s highest award in the field of digital marketing.

Our Process:

Our incredible service package, which ranges from the analysis of your requirements to the optimization and management of your social media campaigns, ensures that we can always provide you with the best results.


1. Analysis

In the first step of our cooperation, we familiarize ourselves with your brand, your products or services, as well as your goals and requirements. We work closely together to determine whether Facebook is the right platform for your needs.

⇨ What are your goals?

⇨ Who are your customers?

⇨ How big is your customer base?

⇨ Which target group would you like to reach?

⇨ How big is your advertising budget?

2. Strategy

After a market and data analysis is carried out and taking your requirements into account, we develop the most cost-effective and efficient marketing strategy for you with which you can expect to achieve the highest possible returns.

⇨ Market analysis

⇨ Data analysis

⇨ Target audience research

⇨ Text analysis

⇨ Audience Insights

⇨ Facebook Ad Library

3. Implementation

We set up the advertising campaigns for you according to your requirements and the agreed strategies. Then, we send you a video in which we present the structure and implementation of each campaign.

⇨ Campaign Set Up

⇨ Adset and Ad Set Up

⇨ Pixel Implementation and Event Set Up

⇨ What are your goals?

⇨ What are your goals?

⇨ Creation of Ad copy and Headlines

⇨ Creation of Custom and Lookalike audiences

⇨ Creation of Retargeting Campaigns

⇨ Implementation Video

4. Performance Analysis

In order to measure the success of our advertising campaigns, we carry out a continuous analysis of your social media advertising campaign performance. Link clicks, impressions, conversion rates, and many other relevant metrics are tracked, which are used to further optimize our campaigns.

⇨ Evaluation of the performance data

⇨ List of KPIs

⇨ Analysis of the KPIs

⇨ Creation of a monthly report

5. Campaign & Strategy Optimization

We use the resulting data to optimize your advertising campaigns and our strategies. Through our continuous monitoring and optimization of your campaigns, we guarantee lasting advertising success. We track your ads around the clock to ensure that your desired goals are met.

⇨ Scaling

⇨ Creation of new target audiences

⇨ Creation of new creatives

⇨ Creation of new headlines and ad copy

⇨ Creation of A / B Test

Our Benefits

Social Ads Fokus

We are the leading team for professional and performance-oriented social media ads management, whether it’s for Facebook, Instagram, or TikTok ads. We take your campaigns from "Zero to Hero".

Flexible Payments

We want to be extremely transparent in the structuring of our fees and therefore offer various payment options, between monthly tariff prices, revenue shares, and commission per purchase.

Advice Included

We not only implement, but also advise you. Whether it is about strategy, design, content, or your website, comprehensive advice is always on the table for us.

Get a Free Consultation

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